websesame Database A home based business needs to keep track of customer orders and information in order to succeed. It is crucial that you know who is purchasing your products, the products that are not selling, and how much revenue is actually coming in. Be sure to keep a comprehensive database and update it as often as needed. Customers No business can ever become successful without valued clients and customers. It is important for home based businesses to know and find their target audience. Marketing is a valuable business tool when it comes to branding your business. There are plenty of online marketing opportunities available today such as social media marketing campaigns and search engine optimization. You can start by creating a Facebook fan page for your business where you can interact and share valuable information to your targeted customers. Discipline Contrary to what most people believe, working at home is never easy. It can get boring, lonely and mental exhaustion can sometimes take on a heavy emotional toll. Make sure you take breaks and spend time away from your home office. Your life shouldn’t just be about the business. Spare some time for yourself and other personal affairs. It is a fine line to walk and one of the most difficult aspects of home based business is working at home.